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Most pages that put these two side by side are directory tables with feature ticks. Here is what actually separates them, and the one thing neither of them fixes.
Two scans free. No card.
Search these two together and you get comparison tables from software directories, plus a Zapier page or two. The tables line up feature ticks in neat rows. None of them mention the thing you find out in week one, which is that plenty of shops run both.
magicplan publishes the integration itself. It says the connection syncs project photos and site data, and it runs through Zapier. A new project in CompanyCam creates one in magicplan. Exports out of magicplan land back in the matching CompanyCam project. That is not how two competing products behave.
So if you came here to pick one, the honest answer is that you are probably not picking one. You are deciding which of two different jobs you need done first. The photo record of a job already in progress, or the measured sketch of a room you have not quoted yet.
| CompanyCam | magicplan | |
|---|---|---|
| The core job | Photo and video documentation for crews | Field capture and sketching, sold as restoration workflow |
| Room measuring | On the top plan only, measured from the camera | Sketching with manual, laser assisted or LiDAR capture on iOS Pro devices |
| Where a price comes from | A price book you keep, plus proposals and invoicing | Built in estimating, with quantities pulled off the sketch |
| Who stands in the room | Your crew | Your crew |
| How it bills | Per user, with extra seats at 29 dollars each | Per project, on plans called Pro Flex, Pro 12 and Pro 24 |
Taken from each vendor's own pricing and integration pages in October 2026. Check them again before you sign anything.
This matters and no comparison page says it. magicplan's own site now describes itself as restoration workflow software that connects field to office. The headline is about running the whole job from what your crew sees on site. The features it leads with are moisture mapping, Xactimate export and shareable project links for adjusters and clients.
If you remodel kitchens, you are reading a product sheet written for a water damage crew. The sketching is still good and the quantity maths off a sketch is genuinely useful. But the vocabulary, the roadmap and the per project billing are pointed at insurance work, and the Scope of Work feature is still marked early access on their own pricing page.
CompanyCam has no such confusion about itself. It is a camera roll with a job attached, and it says so. Room measuring sits on its top tier, which tells you roughly where measuring ranks inside the product.
Run back through that table and look at one row. Who stands in the room. Both answers are the same word. Your crew.
That is the cost you were trying to cut. The drive, the hour, the lead who turns out to want a number for a conversation with his wife. A better sketching tool makes that hour more productive. It does not give you the hour back.
So the question worth asking of anything in this category is short. Does it still need one of my people standing in that room before I can quote it. For both of these, the answer is yes, and that is not a knock on either product. It is just what they are for.
A text message with a link in it. Nothing for her to install, no account to make, no trip to the app store.
On a recent iPhone Pro, the LiDAR sensor measures the room while she walks it. Any other phone falls back to photos plus the room sizes she types in. Photos upload one at a time as she takes them, so a weak signal in a basement does not lose the lot.
A vision model reads her photographs. A model writes the scope brief. Renders come from an image model. You read all of it at your desk instead of in a truck.
The price is arithmetic against your cost book, line by line, with every quantity traceable to where it came from. No model decides what a shower valve costs in your market. Your book does.
Yes. magicplan publishes the integration and it runs through Zapier. A new CompanyCam project can create a magicplan project, and magicplan exports can upload back into CompanyCam. If you already pay for one of them, adding the other is not a conflict.
magicplan, as long as somebody from your shop is doing the measuring. It sketches with manual, laser assisted or LiDAR capture on iOS Pro devices and pulls quantities off the sketch. CompanyCam puts room measuring on its top plan only.
No. CompanyCam is the photo record of a job you already sold and we do not do that at all. magicplan is a capture tool for your own crew. We sit earlier than both, at the point where you are still deciding whether a lead is worth the drive.
She takes photos and types the room sizes in. That is the fallback and we say so plainly, because photographs on their own do not measure a room.
Most shops do. The scan tells you what you are walking into and what it prices at. What you use to document the job after you sell it is your business.
Two scans free and no card. Put it on the next lead you were not sure about and see what comes back.